ABOUT THE CRISPBAR
The Crisp Bar is the brain child of Caroline Oakley. The idea was born out of the frustration from having greasy hands after eating bags of crisps and having to use two hands to eat them. Being a new mother, her time and hands were both full.
Caroline began to develop her idea early in 2003 and filed first patent application in July of that year, which was granted on the 1st August 2007. Her second patent application was filed on January of 2006 and Published on 1st August 2007.
The patented Crisp Bar does not use a binding agent in its manufacturing process so you can still enjoy Britains favourite snack without fear of any additional additives altering the flavour. Although primarily conceived as a potato crisp bar the patent process embodies all root vegetables so new and interesting combinations could be developed.
KEY FEATURS
- You do not need two hands to eat it
- The design helps eliminate greasy fingers
- Reduced bulk makes it easier to fit in lunch boxes
- Multi packs are far smaller and far more convenient to store in kitchen cupboards
- Its format makes it far easier to display in key positions in retail outlets
- Different shapes can be made for promotional and seasonal events
- Reduced wastage in its manufacturing process
- The Crisp Bar can easily be developed as a stand alone product or integrated into An existing range with ease
Crisps are the UK's favourite snack with Britains spending over £1.4 billion pounds per year. That is in excess of 8 billion packets per year or 150 bags per person. This makes the Crisp Bar a very lucrative innovation and a very appealing product to the customer.